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- I Stopped Performing.
I Stopped Performing.
Because real connection starts when the act ends.
We all wear masks.
You go on a date, do your little tap dance, then go home and remove your shoes to reveal large, hairy toes with overgrown toenails. You're "on" at work, polished on social media, composed in that investor meeting.
We perform our way through so much of life.
There's nothing wrong with this exactly. Masks serve a purpose. But something shifts when you find relationships—romantic, friendship, community—that don't just tolerate the unmasked you, but actively invite you to take your mask off.
After only four dates, Jon told me that he had to go to Austin, Texas for an undetermined amount of time. Would I consider joining him, he asked. It was an outrageous request, but I was obsessed with him so obviously I went. Not even one month into seeing each other and here we were, in a foreign city, sharing a bedroom in a stranger's house.
Picture of Maggie, Jon and friends in Austin.
If that doesn't make or break a relationship, I don't know what does.
There was no dating tap dance. No going home to decompress and curate yourself before the next encounter. We had to confront who we actually were very early on, mask off, hairy toes and all.
The fact that we had to get to know each other's real selves has been foundational to our relationship. It's meant that we've had the hard conversations early, aligned on values when it mattered, and seen each other through real moments.
But here's what I've learned: the deepest partnerships don't just allow you to unmask. They help you discover and become more of who you truly are.
In the past couple of months, Jon and I have been practicing being in front of the camera. We're both entrepreneurs, and part of that today is being video savvy. Jon filmed me over and over again during our Italy trip while I was working on my pitch for Octant. He'd listen to take after take, and then suddenly stop me: "That's Maggie." He recognizes me when I can't recognize myself. He unlocks who Maggie is. Not the performing version, but the real one. The one who is living her highest self.

Maggie and Jon in Italy.
I once had lunch with a woman who was getting divorced. Her husband had asked her, "When are you going to quit this crypto thing?" He didn't support that her life ambition was to be an absolute baddie.
This isn't just about romantic partnership.
This is about friendships that call forth more of who you are.
Communities that don't demand performance but invite integration.
Work environments where you can show up as one whole person instead of code-switching between selves.
Your support systems, whether that be your romantic partner, your friends, your classmates, your community need to support your ambition, help you unmask, and guide you towards the most exulted version of who you're becoming.
At SheFi, we've been building this kind of community.
A place where women can unmask, be witnessed learning and growing, where the full integrated self, a self that is ambitious and vulnerable and curious is not just welcomed but celebrated.
And in Buenos Aires this November, that community comes together in person.
Masks off. Arms wide open.
We're gathering at the SheFi Summit, not to perform or network in that exhausting way, but to practice showing up as our whole selves.
To witness each other.
To deepen into who we're becoming.
Together.
Are you ready to unmask? To find the partnerships and communities that don't just accept you, but actively call you forward into more of who you are?
Hope to see you, the real you, in Buenos Aires.
✨💫✨
SheFi Summit Buenos Aires at Casa Futuro
This year’s SheFi Summit lands at Casa Futuro — a stunning creative and cultural venue in the heart of Buenos Aires.
Designed for collaboration and imagination, Casa Futuro embodies everything SheFi stands for: innovation, community, and the future in motion. We can’t wait to fill it with your energy, ideas, and onchain stories.

SheFi Summit Buenos Aires venue.
✨💫✨
Introducing BEAR WITH ME 🧸
The bear market might be chilly, but SheFi girls make it cute and cozy.
We’re kicking off Season 15 with our limited-edition BEAR WITH ME collection, a reminder that you never have to go through this market alone.
Grab yours now: https://shefi-shop.fourthwall.com/
Because even when crypto’s cold, community keeps us warm. 💫
Introducing BEAR WITH ME.
Our newest merch drop celebrating the first day of SheFi Season 15. 💫 🐻
The bear market might be tough, but SheFi girls make it cute — and cozy.
Because even when crypto’s cold, community keeps us warm.
Limited edition tees + stickers drop today.
— shefi.eth (💫,💫) (@shefiorg)
1:02 PM • Oct 21, 2025
✨💫✨
SheFi x Staking Summit 2025 ☀️
We’re thrilled to partner with Staking Summit 2025 - the leading global event for the staking and on-chain yield ecosystem, bringing together validators, builders, investors, and thought leaders shaping the future of decentralized finance.

Staking Summit x SheFi Summit 2025
📍 Buenos Aires | November 15–16. Get your tickets now!
🎟️ Visit the SheFi Hub on Mighty Networks to get the SheFi members exclusive code.
Join us in Buenos Aires and be part of the global movement shaping the next era of on-chain yield.
✨💫✨
Not an Ordinary Women’s Meetup ✨
Most women’s events in crypto are panels or mixers — great for visibility, but sometimes lacking real connection. That’s why we’re doing things differently at #DuneCon25 this November.
Hosted by Dune x SheFi and led by inspiring women, this isn’t just another networking event. It’s a space for real conversations, genuine connection, and collective growth.
Save the date. November 19 at Data Base stage at DuneCon25, Buenos Aires.
Get your tickets now!
Most women’s events I’ve been to in crypto have been panels, performative, or big networking mixers.
And honestly? They’re great for visibility, but sometimes they leave me feeling like I never really connected.
That’s why we’re doing this differently with @shefiorg this
— Alsie 💃 (@AlsieLC)
3:41 PM • Oct 21, 2025
✨💫✨
SheFi’s Crypto News Roundup 🏇
The latest stories for you. 🫶
Coinbase just went shopping. The exchange bought Up Only and Echo, doubling down on creator-led crypto media and social vibes.
AWS went down, so did decentralization. An Amazon outage knocked out Coinbase, Infura, and parts of Ethereum — proving much of “DeFi” still runs on Web2.
Markets are moody. Bitcoin hovered around $110K, ETH near $4K, with brief rallies led by XRP, LINK, and ZEC before cooling off.
Ripple’s still… rippling. The company keeps expanding into traditional finance, even as XRP’s actual use case remains fuzzy.
Regulators are circling. U.S. crypto CEOs meet Senate Democrats this week — hoping to finally move stalled legislation forward.
Follow our socials for more updates!
✨💫✨
SheFi Opportunities 💫
Operations & Automation Intern: The Midnight Foundation is looking for a tech-savvy, curious intern to help streamline workflows, connect tools, and support data operations.
Visit the SheFi Hub post: Operations & Automation Intern Announcement
1DF’s Future Fellowship for NextGen Women in Web3 & AI: The Future Fellowship by 1000 Dreams Fund is empowering young women and femmes to break into the Web3 and AI industries with funding, mentorship, and career opportunities.
Visit the SheFi Hub post: 1DF’s Future Fellowship for NextGen Women in Web3 & AI Announcement
SheFi & Crypto Events 🌎
Going to ETHCC, Token2049 or Devcon? Join our Global Events Telegram Chat: https://t.me/shefisummit
SheFi events:
10/23 San Francisco: SheFi Fall Meetup: RSVP here
10/24 Virtual: Investment Club with Cynthia Pedersen, JD, LLM: Members only
Cynthia will provide us crypto tax information from the basics to the complex, things you need to know as a crypto investor.
10/24 Berlin: From "gm" to I’m Hired. Career Confidence Workshop with SheFi Berlin: RSVP here
10/25 Virtual: SheFi Nigeria: The Future Of Web3 Is Feminine: Set a reminder here
11/4 Florida: SheFi Miami Presents: Blockchain Futurist Pre-Event Experience: RSVP here
11/9 Sao Paulo: SheFi Brazil: Women Leading the Future: RSVP here
11/16 Buenos Aires: SheFi Summit Buenos Aires: RSVP here
Other events:
10/22 NYC: Seeking Alpha LIVE at Pubkey: RSVP here
10/23 San Francisco: Self & Friends: Beer Your{Self}: RSVP here
10/23 Virtual: Polygon Buildathon Onboarding Workshop: RSVP here
10/24 San Francisco: dAGI Summit: RSVP here
10/25 Oregon: Talk Crypto PDX -KICKOFF PARTY-: RSVP here
10/27 Guildford: GenZ Immersive Technologies Summit: RSVP here
11/1 Buenos Aires: The Oz city | Edge City Patagonia | Devconnect: RSVP here
11/1 Buenos Aires: Diseñando un Futuro Descentralizado: RSVP here
11/1 NYC: NYU Bitcoin Conference: RSVP here
11/6 Florida: AFTHER HOURS by Fem T3ch & CreateHER Fest: RSVP here
11/15 Buenos Aires: Bubble Salon w/ Chipped x Women in Polkadot: RSVP here
11/15 Buenos Aires: Web3 Marketing Hackathon: RSVP here
11/18 Buenos Aires: Somnia @DevCon: RSVP here
11/19 Buenos Aires: Funding the Commons: Buenos Aires 2025: RSVP here
11/19-20 Singapore: What the Fraud Summit: RSVP here
👉️ Share your wins so we can celebrate them 👈️
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