You’ll Never Live This Moment Again.

The Power of Presence: ichi-go ichi-e. SheFi Summit this Sunday

💫 Get your SheFi Summit Ticket 💫

In just a few days we'll be together at SheFi Summit.

Maybe this is the first time you've ventured so far.

Maybe you're used to travelling across the globe.

Maybe it’s your first conference. Maybe it’s your tenth.

Maybe you know tons of people there.

Maybe you don’t know anyone.

No matter where you're at, I invite you to practice ichi-go ichi-e: one time, one meeting at this event.

It's a Japanese concept that describes the practice of being present for each moment because it will never exist exactly this way ever again and therefore, you will never exist exactly in this way ever again.

A few years ago, before Summer, before Jon, I went on my first solo vacation. During Devcon 2019 in Japan, I spent a few extra weeks exploring the country on my own.

One afternoon in Kyoto, after biking across the city, I sat near the Golden Temple, the taste of the black sesame ice cream I’d eaten earlier still on my tongue. The sun gleaming across the water. The hum of tourists. The hushed breeze through the leaves. A quiet knowing that this is exactly where I was supposed to be.

I didn't know about ichi-go ichi-e back then. I just knew that when I trusted my instincts and stayed in the moment, the answers came. The right next step revealed itself.

That same night, I took a train an hour away to a restaurant that I was told I couldn't leave Japan without trying. When I arrived, the manager kindly told me they couldn't accommodate me due to a private party that evening.

I listened to the manager. I listened to the voice inside me. I had come all this way. I wasn't going to be here ever again. Not wanting to be rude but wanting to honor what was alive in me, I insisted: wasn't there anything they could do?

My conviction surprised him. He said nothing but gestured at me to wait. He disappeared into the restaurant for a few minutes and then returned.

Could I eat quickly?

Yes. Yes I could.

He sat me at the bar where the restaurant staff had arranged a single table setting. I marveled at the white cloth napkin, intricately folded.

I ended up staying until the restaurant closed. The owner and I chatted about his plans to visit the United States and the dinner party guests, seated at a table nearby, loved shouting “kampai!” and knocking glasses with a friendly foreigner.

A few years later, I learned about ichi-go ichi-e while reading Priya Parker’s The Art of Gathering. Priya Parker uses this concept to describe one of her core beliefs about gatherings–that they are once in a lifetime moments and in order to be experienced to their fullest, they require that people are present, body, mind, and soul.

It all clicked.

My trip to Japan felt like I experienced a society that puts tremendous care into everything that it does. Attention to details begets attention to greater things. The more attention I paid in every moment, the more I knew what to do.

Which led me to understand this: when we meet each other with absolute presence, a divine plan unfolds. Presence is a constant practice. The more present we are, the more the plan reveals itself.

Ichi-go, Ichi-e is such a hallmark of what I believe in, that I ended up tattooing the phrase on the inside of my arm (a story for another time!).

It’s a small reminder to live my life as if each moment is a once in a lifetime meeting.

Because it is.

Whatever you are living right now, it will never happen again.

So let's make the most of it.

Can't wait to meet you in Buenos Aires.


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The SheFi Summit Buenos Aires Quest ✨

This SheFi Summit, SheFi has seriously upped our merch game. We're holding a contest at SheFi Summit Buenos Aires; the top ten attendees who collect the most POAPs by completing the quests below and attending talks will win either a set of SheFi Chipped Nails or a limited edition SheFi Labubu. 🙈

Get a head start on making the leaderboard by starting the quests below!

  • Follow @OctantApp on X and play the vaults Plinko game at the octant booth to get the Boinas Hat and more fun surprises*

  • Meet the Celo team at their booth and join the ecosystem for a limited-edition tee*

  • Stop by the Stacks booth and chat to the team for a Stacks ‘Founder Mode’ hat*

  • Download Binance and make an account to start your trading journey and earn a POAP at the check in desk

  • Follow @avax on X to claim hair clips and bracelets at the Ava labs booth


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SheFi x DuneCon: Not an Ordinary Women’s Meetup

At SheFi, we’ve never been about surface-level connection.

We’re here for the real thing: the ideas that light you up, the women who remind you what’s possible, and the moments that turn strangers into collaborators.

This November, we’re bringing that SheFi energy to #DuneCon25 in Argentina.


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SheFi’s Crypto News Roundup 🏇 

This Week in Crypto: SheFi Edition 🪩

  • Square goes full Bitcoin: Block’s Square now lets 4 million merchants accept BTC with zero fees until 2027, powered by the Lightning Network. This could finally make crypto payments mainstream.

  • Uniswap flips the switch: Uniswap dropped its “UNIfication” plan, turning on protocol fees, burning millions of UNI tokens, and aligning governance around growth and real revenue. 

  • Senators shake up oversight: A new U.S. bill proposes shifting crypto regulation from the SEC to the CFTC, aiming for clearer rules and faster innovation. The power shuffle could bring long-awaited structure to America’s crypto market.

  • UK gives crypto the nod: ClearToken, backed by Nasdaq and Nomura, earned FCA approval to operate a clearing house for digital assets. Institutional rails in Europe are quietly locking into place.

SheFi Takeaway: DeFi is maturing, Bitcoin is going retail, and policy is catching up. The smartest move right now is to understand the rails being built beneath the hype.

Follow our socials for more updates!


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Celebrating SheFi Successes 🎉

👉️ Share your wins so we can celebrate them 👈️

SheFi & Crypto Events 🌎

Going to ETHCC, Token2049 or Devcon? Join our Global Events Telegram Chat: https://t.me/shefisummit

SheFi events:

  • 11/16 Virtual: Investment Club with Aaron Ward on All Things EVM: Join here

  • 11/15 Buenos Aires: SheFi x Staking Summit: RSVP here

  • 11/16 Buenos Aires: SheFi Summit Buenos Aires: RSVP here

Other events:

  • 11/14 Buenos Aires: H.E.R. DAO Emporium @ Sub0 Buenos Aires: RSVP here

  • 11/15 Buenos Aires: Bubble Salon w/ Chipped x Women in Polkadot: RSVP here

  • 11/15 Buenos Aires: Web3 Marketing Hackathon: RSVP here

  • 11/17 Buenos Aires: Agents Day | Devconnect: RSVP here

  • 11/17 Buenos Aires: PadelCon: RSVP here

  • 11/17 Buenos Aires: Next Stop: Your Web3 Career 💫: RSVP here

  • 11/18 NYC: BOOK LAUNCH PARTY for Natalie Brunell: RSVP here

  • 11/18 Buenos Aires: Sui Connect: Buenos Aires: RSVP here

  • 11/18 Buenos Aires: Somnia @DevCon: RSVP here

  • 11/18 Buenos Aires: DevconnectHER | Career Lab & Job Fair: RSVP here

  • 11/18 Buenos Aires: HARD LAUNCH: Boys Club x pod network x Polygon: RSVP here

  • 11/19 Buenos Aires: Startup Palacio | Supermoon, TON @ Devconnect: RSVP here

  • 11/19 Buenos Aires: Funding the Commons: Buenos Aires 2025: RSVP here

  • 11/19-20 Singapore: What the Fraud Summit: RSVP here

  • 11/22 India: Nerds Meetup: RSVP here

  • 11/23 Buenos Aires: Integration Workshop - Tarot, Journaling & Yoga: RSVP here

  • 11/25 Dublin: The DeFi Report Dublin: Inaugural Meetup: RSVP here

  • 11/26 Barcelona: Decode Travel Hackathon: RSVP here

  • 11/26 Berlin: Female Finance: Unlocking Potential to Shape Financial Wellbeing: RSVP here

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